A conference seminar aiming to address the main issues facing the Namibian Marketing landscape is scheduled to take place in Windhoek on Friday, 26 July 2024.
The Conference Seminar aims to foster innovation, address marketing myopia, and enhance local expertise by providing training and showcasing new trends and technologies. It facilitates networking and collaboration among professionals, contributing to economic growth and promoting sustainable marketing practices. The seminar also serves to educate consumers and highlight Namibian culture, leveraging it in marketing strategies for both local and international audiences.
This important event will be led by marketing professionals, and industry experts to explore innovative ways and solutions tailored to Namibia’s unique market. Under the theme “Tackling Prevalent Challenges Within the Current Marketing Landscape of Namibia – Lessons Learned from Other Countries,” the seminar promises to offer insightful perspectives and practical approaches for driving marketing success in Namibia
Keynote speakers will include well-known marketing experts from Namibia and will sharing their expertise and experiences in marketing. Topics of discussion will be:
- Relationship Marketing
- Market research as a way to reduce Marketing Myopia
- Corporate Social Responsibility in Marketing
- Value creation and Customer Retention
- Organizational Alignment – Positioning Strategies Through Marketing Plans
- Digital Transformation and its Impact on Marketing
“The seminar is an opportunity for Namibian marketers to gain a global perspective and understand how to negotiate the complexities of our local market,” said Albertina Kashuupulwa-Malwa, Founder and Managing Consultant at Tulip Media. “By learning from the successes and setbacks of other countries, we can create strategies that are both innovative and effective, she added”.
Attendees can expect a day filled with engaging presentations and networking opportunities designed to foster collaboration and knowledge exchange. The conference seminar will also feature case studies demonstrating successful marketing campaigns from various countries, highlighting the adaptability and creativity required to thrive in today’s competitive environment.
As Namibia continues to evolve in the global market, events like the “Namibia’s Marketing Renaissance” conference seminar are crucial in equipping local marketers with the knowledge and tools they need to stay ahead. Join Tulip Media on July 26 for a day of inspiration, learning, and collaboration, and be part of the movement shaping the future of marketing in Namibia.