Outapi to host inaugural beauty business exhibition

The town of Outapi in the Omusati Region is set to host its first ever Beauty Business Exhibition on Saturday, 2 August and Sunday, 3 August 2025 at the O’Zodiac Star Pension Hotel. The exhibition aims to spotlight the growing beauty, spa, and wellness industry while creating a powerful platform for young entrepreneurs in the region.

Organised by CH Growth Advertising, a marketing agency based in Outapi founded by industry expert Zenao Andowa, the exhibition will feature over 15 exhibitors, 200 attendees, and 6 inspiring guest speakers. It will include interactive beauty and wellness stands, expert panel discussions, and a live video-cast show designed to educate, inform, and inspire both established and emerging players in the industry.

Among the special guests will be Emma Theofelus the Minister of Information and Communication Technology, who will make a special appearance to support and engage with the industry. With a strong emphasis on entrepreneurship, empowerment, and community upliftment, the Beauty Business Exhibition 2025 seeks to close the gap in service delivery and visibility for beauty-based businesses in Outapi. Many residents and visitors currently travel to nearby towns such as Oshakati and Ongwediva for beauty services, a trend this exhibition aims to shift by showcasing the incredible local talent and businesses already operating in the area. “The goal of this exhibition is to create visibility, recognition and growth for beauty and wellness professionals in Outapi and surrounding areas,” says Andowa.

Beyond showcasing products and services, the event will offer training, motivation, and networking opportunities aimed at uplifting service standards, building relationships, and empowering entrepreneurs especially young women and men. In addition, the exhibition intends to promote the use of technology, local traditions, and natural ingredients to create a distinctly Namibian beauty business identity. Poiyah Media has been announced as the official PR partner, while Energy Radio joins the initiative as the official media partner, ensuring extensive publicity and engagement throughout the lead-up to the event.

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